User Interface Prototyping

Enhance user experience with intuitive product UI design

End-to-end product design

Friendly & approachable

Work with our directors

Cost-effective & ethical

Well-Designed UIs Turns Good Products Into Essential Ones

Your product’s user interface is a customer’s real first point of contact. However complex the task your product aims to solve, its interface needs to be perfectly simple — it needs to just work. We can tell you from experience that excellent products with seemingly straightforward UIs often fail to capture an audience because what’s clear to the designer simply isn’t to the user. We won’t let that happen to you.

Our comprehensive research, testing, and refining processes ensure we get valuable insights from real users and then make meaningful adjustments to ensure your product offers simple solutions to their nuanced problems.

Bring us on at any stage in your design process: let us help you design your new product’s UI from the ground up, or iterate and improve your existing interface designs. Book your free consultation, and let’s see how we can help.

Our UI Prototyping Marries the Functional With the Aesthetic

Our goal has always been to make something beautiful that users know is the right solution at a glance. To our mind, function can be a product of aesthetics: a beautifully designed user interface explains, helping new users learn how to use it in an instant.

Look at the products we’ve been fortunate enough to work on, and you’ll see we’ve found countless ways to realise that principle. Take a minute to see what we can do.

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Our Process for Product Design and User Interface Prototyping

Our approach to user interface prototyping is methodical and user-centric. We create designs that are intuitive, functional, and aesthetically pleasing.

Timeframe: Our prototyping process typically takes 2-3 months, depending on the project’s complexity.

Benefits:

  • Improved user experience
  • Enhanced product functionality
  • Increased customer satisfaction

Ideal if you:

  • You want to add new product UI design elements
  • You are looking to differentiate between product designer vs UI designer roles
  • You aim to understand the nuances of UX vs UI vs product design

1

Research

The first step in user interface prototyping is researching the needs, preferences, problems and goals of your customers, and analysing competitor products. Research helps identify key design elements that can enhance the user experience.

2

Design

Once the research is complete, the next step is to create initial design concepts. This stage involves sketching out ideas and creating wireframes that outline the basic structure of the user interface. Our product and UI designers work together to create a functional and appealing product.

3

Prototyping

We then transform the design concepts into interactive prototypes. Prototyping lets us test minor and major changes to the UI and gather feedback from professional testers and in-situ users. Prototyping tools enable us to create realistic simulations of the final product, making it easier to identify and address any issues.

4

Refining

Based on the insights gathered from prototyping, we will make necessary adjustments to the user interface. This iterative process ensures that every nuance of the UI has been fully considered.

5

Launch

Finally, we’ll help you take your UI-optimised product to market.  From manufacturing at scale to quality assurance, our product manufacturing team have a lot to offer.

Industries We Work With

Commercial Product Design

Consumer Product Design

Accessible Product Design

Sustainable Product Design

Brands We’ve Worked With

Case Studies

Baby Patent – Aqua Scale

The innovative 3-in-1 device revolutionising infant bathing and growth tracking.

The Aquascale by Baby Patent is a groundbreaking device combining an infant tub, digital scale, and water thermometer. Designed for use from birth to toddlerhood, it offers a safe and efficient way to bathe and monitor your child’s growth. With its ergonomic design and precise measurements, the Aquascale is transforming bath time and growth tracking for modern families.

Why Work with Paraform?

  • Work directly with our experts

    Our experienced product UI/UX designers work closely with you to understand your needs and deliver exceptional results.

  • We take the time to do things right

    UI prototyping demands trial and error, but we’ll take care not to burn your time or money without delivering results.

  • Efficiency and quality

    Our streamlined processes ensure that we deliver high-quality designs within the agreed timeframe.

  • End-to-end services

    From initial research to final launch, we provide comprehensive design services to meet your needs.

Book a consultation with our UI design specialists

Why Our Clients Love Working With Us

FAQs

What is user interface prototyping?

User interface (UI) prototyping is the process of creating early, simplified versions of a user interface to explore design ideas, test functionality, and gather feedback before full-scale development begins. The main goal of UI prototyping is to visualise and iterate on design concepts.

Our prototyping often starts with simple blue-sky designs with pencil and paper before graduating to interactive digital models that simulate the behaviour of the final product. 

We create interface representations highlighting key elements such as layout, navigation, and interactive features. We then test these prototypes with relevant users or have them reviewed by our team to ensure they can make a meaningful difference for the people who actually need to use the final product.

Can you explain UI vs UX vs product design?

User Experience (UX) design focuses on the user’s overall experience when interacting with a product. It involves extensive research to understand user behaviours, needs, and pain points, creating user personas, journey maps, and wireframes. UX designers aim to make the product intuitive, efficient, and satisfying to use, ensuring that the product’s structure and flow meet user expectations. This involves iterative testing and refining based on user feedback to optimise usability and functionality.

User Interface (UI) design concentrates on the visual and interactive aspects of a product. UI designers are responsible for the look and feel of the product, including layout, colour schemes, typography, and interactive elements like buttons and menus.

Product design encompasses both UX and UI design but takes a broader approach by integrating user needs with business goals. Product designers oversee the entire lifecycle of a product, from initial concept through development to launch. They collaborate closely with UX and UI designers and other stakeholders to create a cohesive, market-ready product.

Let’s bring your product to market